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Retail Coach Insights

At the Intersection of Commerce and Technology

The Hidden Power of Packaging in Building Lasting Customer Connections

The Hidden Power of Packaging in Building Lasting Customer Connections

Packaging is no longer an afterthought—it’s a brand’s first impression, a storytelling tool, and a driver of loyalty. From sustainable design to shareable unboxing moments, the way products are packag... ...more

retail strategy ,brand strategy content marketing & storytelling customer experience product development & innovation &sustainability

September 10, 20252 min read

Rethinking the Role of the Store Associate in a Digital World

Rethinking the Role of the Store Associate in a Digital World

In 2025, store associates aren’t just salespeople—they’re storytellers, community builders, and brand ambassadors. Supported by tech, they deliver trust, connection, and experiences that no algorithm ... ...more

retail strategy ,business leadership & strategy experiential marketing customer experience customer loyalty &business transformation

September 09, 20252 min read

The Store as Media Channel: Why Physical Retail Is Becoming the Next Big Platform

The Store as Media Channel: Why Physical Retail Is Becoming the Next Big Platform

Stores are no longer just for transactions—they’re media platforms. From AR try-ons to influencer pop-ups, physical retail is evolving into a stage for content, storytelling, and community. Brands tha... ...more

retail strategy ,marketing consulting content marketing & storytelling social media marketing experiential marketing customer experience business transformation &business and society

September 04, 20252 min read

Redefining Value: What Modern Shoppers Actually Mean When They Say “Worth It”

Redefining Value: What Modern Shoppers Actually Mean When They Say “Worth It”

Shoppers today define “worth it” beyond price—factoring in emotional connection, durability, style, and experience. Retailers that adapt to this richer definition of value win lasting loyalty. ...more

retail strategy ,consumer behavior &brand management

September 02, 20252 min read

Blurring the Lines Between Beauty and Performance on the Retail Shelf

Blurring the Lines Between Beauty and Performance on the Retail Shelf

Traditional aisles no longer make sense. Beauty, wellness, and performance products now coexist, reshaping how shoppers buy and how retailers must display. This blog explores why category lines are fa... ...more

retail strategy ,consumer behavior marketing strategy content marketing & storytelling customer experience product development & innovation customer insights &business transformation

August 28, 20253 min read

From Obscure to Mainstream: How Niche Trends Rewrite Retail

From Obscure to Mainstream: How Niche Trends Rewrite Retail

From Calabrian chili to hojicha lattes, niche flavors are moving from specialty shelves to the retail mainstream. This blog explores how curiosity, culture, and grassroots discovery are reshaping prod... ...more

omnichannel ,retail strategy consumer behavior product development & innovation e-commerce strategy &customer insights

August 26, 20254 min read

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